An edition of The hidden wealth of customers (2012)

The hidden wealth of customers

realizing the untapped value of your most important asset

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The hidden wealth of customers
William G. Lee
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Last edited by LC Bot
January 11, 2012 | History
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An edition of The hidden wealth of customers (2012)

The hidden wealth of customers

realizing the untapped value of your most important asset

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Harvard Business Review Press
Language
English

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Subjects
Customer loyalty, Consumer behavior, Customer relations

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Edition Availability
Cover of: The hidden wealth of customers
The hidden wealth of customers: realizing the untapped value of your most important asset
2012, Harvard Business Review Press
in English
  • Not in Library
Libraries near you: WorldCat

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Book Details

Table of Contents

The coming customer revolution
Return on relationship
The most powerful sales force
The new marketing machine
Harnessing the Internet
Building customer communities in a networked world
Customer-enhanced strategy:
The most innovative designers.

Edition Notes

Published in
Boston, Mass

Classifications

Dewey Decimal Class
658.8/342
Library of Congress
HF5415.5 .L43 2012, HF5415.5.L43 2012

The Physical Object

Pagination
p. cm.

ID Numbers

Open Library
OL25163078M
ISBN 13
9781422172315
LCCN
2011053278
OCLC/WorldCat
744289979

Source records

Library of Congress MARC record
Library of Congress MARC record
Library of Congress MARC record
Better World Books record
harvard_bibliographic_metadata record

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January 11, 2012 Created by LC Bot import new book