Updating the USDA national breastfeeding campaign

workshop summary

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Updating the USDA national breastfeeding camp ...
Paula Whitacre, Sheila A. Moat ...
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Last edited by MARC Bot
December 22, 2022 | History

Updating the USDA national breastfeeding campaign

workshop summary

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Support for breastfeeding has been a priority of the WIC program since its inception in the 1970s. The Loving Support Makes Breastfeeding Work campaign, which the U.S. Department of Agriculture's (USDA) Food and Nutrition Services launched in 1997, emphasizes key components needed for a breastfeeding mother to be successful. More than a decade after the campaign began, USDA wants to update it, taking into account changes in the WIC program, participants, and technology. On April 26, 2011, the IOM hosted a workshop to bring together experts to discuss what has changed since Loving Support began, lessons learned from other public health campaigns, and suggestions for where to take the campaign in the future--

Publish Date
Language
English
Pages
114

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Edition Availability
Cover of: Updating the USDA national breastfeeding campaign
Updating the USDA national breastfeeding campaign: workshop summary
2011, National Academies Press
in English

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Book Details


Table of Contents

Opening session
What has changed?
Lessons learned from other social marketing and breastfeeding campaigns
Where does the breastfeeding campaign go from here?
Responses and concluding remarks.

Edition Notes

Includes bibliographical references.

Also available online in Open Book format via the National Academies Press home page.

Published in
Washington, D.C
Other Titles
Updating the United States Department of Agriculture national breastfeeding campaign

Classifications

Library of Congress
RJ216 .U64 2011,

The Physical Object

Pagination
ix, 114 p. :
Number of pages
114

ID Numbers

Open Library
OL25157207M
ISBN 10
0309219191
ISBN 13
9780309219198
LCCN
2011275259
OCLC/WorldCat
761305002

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December 22, 2022 Edited by MARC Bot import existing book
August 2, 2020 Edited by ImportBot import existing book
January 4, 2012 Created by LC Bot import new book