An edition of A big life in advertising
(2002)
A Big Life in Advertising
by Mary Wells Lawrence
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A personal portrait of American advertising from the 1950s through the 1980s follows the author's career, describing some of her campaigns and her role as the first female CEO with a company on the New York Stock Exchange.
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Big Life in Advertising
January 30, 2002, Diane Pub Co
Hardcover
in English
0756787831 9780756787837
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Book Details
First Sentence
"I was working at McCann Erickson for the money, for little black dance dresses that showed off my Norwegian legs, for my baby daughters' smocked dresses from Saks and for an apartment larger than I could afford-but then I met Bill Bernbach and he made a serious woman out of me."
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| October 4, 2021 | Edited by ImportBot | import existing book |
| August 6, 2021 | Edited by New York Times Bestsellers Bot | Add NYT review links |
| December 3, 2020 | Edited by MARC Bot | import existing book |
| February 14, 2020 | Edited by MARC Bot | remove fake subjects |
| July 14, 2011 | Created by ImportBot | import new book |