An edition of Economics for business
(2010)
Economics for business
5th ed.
by John Sloman
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Commerce, Economics, Managerial economics, Business| Edition | Availability |
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Economics for business
2010, Financial Times/Prentice Hall
in English
- 5th ed.
0273722336 9780273722335
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Book Details
Table of Contents
The business environment and business economics
Economics and the world of business
Business organisations
The working of competitive markets
Business in a market environment
Demand and the consumer
Demand and the firm
Products, marketing and advertising
Costs of production
Revenue and profit
Profit maximisation under perfect competition and monopoly
Profit maximisation under imperfect competition
An introduction to business strategy
Alternative theories of the firm
Growth strategy
The small-firm sector
Pricing strategy
Labour markets, wages, and industrial relations
Investment and the employment of capital
Reasons for government intervention in the market
Government and the firm
Government and the market
Globalisation and multinational business
International trade
Trading blocs
The macroeconomic environment of business
The balance of payments and exchange rates
Banking, money and interest rates
Business activity, employment and inflation
Demand-side policy
Supply-side policy
International economic policy.
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| December 4, 2010 | Created by ImportBot | initial import |