Creating Brand Loyalty

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Last edited by MARC Bot
July 18, 2024 | History

Creating Brand Loyalty

  • 0 Ratings
  • 4 Want to read
  • 1 Currently reading
  • 0 Have read

"Creating Brand Loyalty empowers marketing managers with the keys to power positioning and really great advertising. Through its insider insights, practical tools, and real world examples, marketing managers will gain the skills and savvy to become winning brand builders."--BOOK JACKET.

Publish Date
Language
English
Pages
298

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Previews available in: English

Edition Availability
Cover of: Creating Brand Loyalty
Creating Brand Loyalty
December 1999, Hudson House Publishing
Paperback in English
Cover of: Creating Brand Loyalty
Creating Brand Loyalty: The Management of Power Positioning and Really Great Advertising
June 1, 1999, AMACOM
Paperback in English - 1 edition

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Book Details


First Sentence

""What do you think?" or the shorthand version, "What think?" is a question we frequently encounter regarding advertising and other marketing management issues."

The Physical Object

Format
Paperback
Number of pages
298
Dimensions
8.8 x 7.3 x 0.9 inches
Weight
1.5 pounds

ID Numbers

Open Library
OL8825591M
Internet Archive
creatingbrandloy0000czer
ISBN 10
1587768143
ISBN 13
9781587768149
OCLC/WorldCat
181338753
Library Thing
620567
Goodreads
3251355

Source records

Internet Archive item record

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History

Download catalog record: RDF / JSON
July 18, 2024 Edited by MARC Bot import existing book
January 7, 2023 Edited by MARC Bot import existing book
January 9, 2019 Edited by MARC Bot import existing book
April 28, 2010 Edited by Open Library Bot Linked existing covers to the work.
April 16, 2010 Created by WorkBot work found