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Communication and traffic, Massenmedien, Wirkung, Médias, AufsatzsammlungShowing 1 featured edition. View all 1 editions?
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Communications in modern society: fifteen studies of the mass media
1948, Univ. of Illinois Press
in English
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Table of Contents
Communications in modern society, by Wilbur Schramm.
Communications and government, by F.S. Siebert.
Economic problems in private ownership of communications, by C.V. Kinter.
Implications of the decreasing numbers of competitive newspapers, by R.B. Nixon.
Psychology of the communication process, by Carl Hovland.
Psychology of communication by picture, by Edgar Dale.
The sociology of literature, by Leo Lowenthal.
The reading audience, by R.O. Nafziger.
The listening audience, by E.C. Wilsn.
The challenge of the new media, by H.M. Beville, Jr.
Communications as a social instrument, by J.E. Ivey, Jr.
Problems of measuring public opinion, by Clyde Hart.
Communications and public opinion, by Bernard Berelson.
Role of criticism in management of mass communications, by Paul Lazarsfeld.
Professional freedom and responsibility in the press, by R.D. Casey.
The responsibilities of an editor, by R.J. Blakely.
One hundred titles for further reading (p. [239]-252)
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