An edition of Playing bigger than you are
(2009)
Playing bigger than you are
how to sell big accounts even if you're David in a world of Goliaths
by William T. Brooks
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Playing bigger than you are: how to sell big accounts even if you're David in a world of Goliaths
2009, John Wiley & Sons
in English
0470260351 9780470260357
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Book Details
Table of Contents
Selling to giants will transform your business
Small businesses are uniquely qualified to sell to giants
Finding friendly giants
How corporations buy
What's preventing you from winning big?
The mental side of selling to the giants
Positioning yourself to sell to the giants
Learning the buyer' language
Developing your sales presentation
Making a successful bid
You've won it, now build on it.
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| October 4, 2021 | Edited by ImportBot | import existing book |
| December 23, 2020 | Edited by MARC Bot | import existing book |
| April 20, 2010 | Edited by WorkBot | update details |
| January 29, 2010 | Edited by WorkBot | add more information to works |
| December 11, 2009 | Created by WorkBot | add works page |