An edition of Market rebels (2009)

Market rebels

how activists make or break radical innovations

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Last edited by MARC Bot
November 29, 2023 | History
An edition of Market rebels (2009)

Market rebels

how activists make or break radical innovations

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

Great individuals are assumed to cause the success of radical innovations--thus Henry Ford is depicted as the one who established the automobile industry in America. Hayagreeva Rao tells a different story, one that will change the way you think about markets forever. He explains how "market rebels"--Activists who defy authority and convention--are the real force behind the success or failure of radical innovations. Rao shows how automobile enthusiasts were the ones who established the new automobile industry by staging highly publicized reliability races and lobbying governments to enact licen.

Publish Date
Language
English
Pages
205

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Previews available in: English

Edition Availability
Cover of: Market rebels
Market rebels: how activists make or break radical innovations
2009, Princeton University Press
in English

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Book Details


Table of Contents

From the invisible hand to joined hands
"You can't get people to sit on an explosion!" : the cultural acceptance of the car in America
Evange-ale-ists and the renaissance of microbrewing
The French revolution : collective action and the Nouvelle cuisine innovation
Show me the money : shareholder activism and investor rights
Chain reaction : the enactment and repeal of anti[n-]chain store laws
Drug wars : how the anti-biotechnology movement penetrated German pharmaceutical firms and prevented technology commercialization
From exit to voice : advice for activists.

Edition Notes

Includes bibliographical references and index.

Published in
Princeton

Classifications

Dewey Decimal Class
303.48/4
Library of Congress
HM881 .R36 2009, HM881.R36 2009

The Physical Object

Pagination
p. cm.
Number of pages
205

ID Numbers

Open Library
OL21097110M
Internet Archive
marketrebelshowa00raoh
ISBN 13
9780691134567
LCCN
2008022094
OCLC/WorldCat
228701352
Library Thing
6768035
Goodreads
3841974

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History

Download catalog record: RDF / JSON
November 29, 2023 Edited by MARC Bot import existing book
April 26, 2020 Edited by ImportBot import existing book
December 4, 2010 Edited by Open Library Bot Added subjects from MARC records.
January 27, 2010 Edited by WorkBot add more information to works
December 11, 2009 Created by WorkBot add works page