An edition of What's in a name? (1986)

What's in a name?

advertising and the concept of brands

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Cover of: What's in a name? by John Philip Jones
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Last edited by ImportBot
October 17, 2022 | History
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An edition of What's in a name? (1986)

What's in a name?

advertising and the concept of brands

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Lexington Books
Language
English
Pages
292

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Previews available in: English

Subjects
Brand name products, Marketing, Advertising, Merken, Reclame, Markenartikel, Nom commercial, Publicité, Produits de marque, Warenzeichen, Werbung, Advertising, clothing and dress

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Edition Availability
Cover of: What's in a name?
What's in a name?: advertising and the concept of brands
1986, Lexington Books
in English
Libraries near you: WorldCat
Cover of: What's in a name?
What's in a name?: advertising and the concept of brands
1986, Gower, Jossey-Bass Inc Pub
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographies and index.

Published in
Lexington, Mass

Classifications

Dewey Decimal Class
658.8/343
Library of Congress
HF5823 .J718 1986, HF5823.J718 1986

The Physical Object

Pagination
xxii, 292 p. :
Number of pages
292

ID Numbers

Open Library
OL2551482M
Internet Archive
whatsinnameadver00jone
ISBN 10
0669111422
LCCN
85045039
OCLC/WorldCat
13124818
Library Thing
964582
Goodreads
4598638

Source records

Scriblio MARC record
Ithaca College Library MARC record
Internet Archive item record
Library of Congress MARC record
Better World Books record
Promise Item
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
October 17, 2022 Edited by ImportBot import existing book
April 19, 2018 Edited by ImportBot import new book
January 18, 2010 Edited by WorkBot add subjects and covers
December 9, 2009 Created by WorkBot add works page