An edition of The Wright stuff
(2016)
The Wright stuff
from NBC to Autism Speaks
by Bob Wright
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Bob Wright's personal story, from his 20 years as president and CEO of NBC and his total transformation of the company, to the foundation of Autism Speaks, an advocacy and research funding organization that he and his wife started after one of their grandsons was diagnosed with the condition.
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Table of Contents
Prologue: The first grandchild
Act one. 2004: Annus notabilis
The biggest deal of all
The fierce determination of a grandmother
"OK
I'll make it $25 million," the Bernie Marcus factor
Reflections on success
Act two. 1969-2012: Corporate transformation
First days
Media baptism by fire: Cox Cable
This thing called cable
Chuck Dolan, Cablevision, and me
The business of CNBC
Rebuilding after a firestorm: the Dateline fiasco
Creating the must-see TV money machine
Travels with Johnny Carson
The Ted Turner factor
Olympic gold
NBC + Microsoft = MSNBC
Dante's Inferno: the Queen Mary 2 became the Exxon Valdez!
Rebooting network-affiliate relations
Leaving NBC and GE
Comcast takes over
My roller-coaster ride with Jack Welch
Suzanne Wright: my life's partner
Act three. 2004-present: Nonprofit transformation
1 in 166: the hidden epidemic
Building from scratch, block by block
Building block #1: global expansion
Building block #2: political muscle
Building block #3: grassroots strength
Building block #4: business principles
Building block #5:strategic alliances
The future for autism families
Vaccines and other controversies: a house divided
MSSNG: from Beijing to Google
Epilogue: Christian at fourteen
Appendix A: NBCU. Vintage Wright: what next? ; Some deal hits and misses ; Where are they now?
Appendix B: Autism. What we learned about autism ; Autism Speaks 10th anniversary highlights.
Edition Notes
Includes index.
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History
- Created July 19, 2019
- 5 revisions
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| August 17, 2023 | Edited by ImportBot | import existing book |
| January 15, 2023 | Edited by ImportBot | import existing book |
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| November 1, 2022 | Edited by Scott365Bot | Linking back to Internet Archive. |
| July 19, 2019 | Created by MARC Bot | Imported from marc_openlibraries_sanfranciscopubliclibrary MARC record |