Using qualitative research in advertising

strategies, techniques, and applications

2nd ed.
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Using qualitative research in advertising
Margaret A. Morrison
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Last edited by ImportBot
December 20, 2023 | History

Using qualitative research in advertising

strategies, techniques, and applications

2nd ed.
  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
SAGE
Language
English
Pages
218

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Edition Availability
Cover of: Using qualitative research in advertising

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Book Details


Published in

Thousand Oaks, Calif

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
659.1072
Library of Congress
HF5814 .U78 2012, HF5814.U78 2012

The Physical Object

Pagination
xv, 218 p. :
Number of pages
218

ID Numbers

Open Library
OL25162152M
ISBN 10
1412987245
ISBN 13
9781412987240
LCCN
2011024469
OCLC/WorldCat
713187785

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 20, 2023 Edited by ImportBot import existing book
July 15, 2023 Edited by ImportBot import existing book
October 9, 2020 Edited by ImportBot import existing book
September 25, 2020 Edited by MARC Bot import existing book
January 11, 2012 Created by LC Bot Imported from Library of Congress MARC record.