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In Net Words, emarketing guru Nick Usborne introduces you to a revolutionary copy-centered approach to online marketing. He explains what works and what doesn’t and shows you how to create copy for websites, enewsletters, and email campaigns guaranteed to:attract customers and hold their attention differentiate your business from its competitors online dramatically increase sales from your site build customer loyalty breathe new life into your customer services Net Words offers corporate decision makers an inexpensive, proven, low-tech cure for their ecommerce blues. It is also a how-to guide for copywriters thinking about taking the leap into online marketing, as well as for Web professionals who want to increase their sites’ usability and appeal.
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Previews available in: English
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Net Words: Creating High-Impact Online Copy
November 2001, Tandem Library
Hardcover
in English
061391077X 9780613910774
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Net Words: Creating High-Impact Online Copy
November 26, 2001, McGraw-Hill
Paperback
in English
- 1 edition
0071380396 9780071380393
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Net Words: Creating High-Impact Online Copy
November 26, 2001, McGraw-Hill
in English
0071380396 9780071380393
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Book Details
First Sentence
"Without great copy, commerce would be dead on its feet."
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- Created April 30, 2008
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August 12, 2010 | Edited by IdentifierBot | added LibraryThing ID |
April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
April 16, 2010 | Edited by bgimpertBot | Added goodreads ID. |
April 14, 2010 | Edited by Open Library Bot | Linked existing covers to the edition. |
April 30, 2008 | Created by an anonymous user | Imported from amazon.com record |