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A book answering ...
> Why you must know how the blogosphere
> is smashing the old media monopoly
> andgiving individuals power in the
> marketplace of ideas.
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Previews available in: English
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Edition | Availability |
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1
Blog: Understanding the Information Reformation That's Changing Your World
June 13, 2006, Thomas Nelson
Paperback
in English
- New Ed edition
078528804X 9780785288046
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WorldCat
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2
Blog: Understanding the Information Reformation That's Changing Your World
January 14, 2005, Thomas Nelson
Hardcover
in English
078521187X 9780785211877
|
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WorldCat
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3
Blog: Understanding The Information Reformation That's Changing Your World
January 15, 2005, Oasis Audio
MP3 CD
in English
- MP3 Una edition
1589268512 9781589268517
|
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4
Blog: Understanding The Information Reformation
January 15, 2005, Oasis Audio
Audio CD
in English
- Unabridged edition
1589268504 9781589268500
|
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WorldCat
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Book Details
Published in
Nashville, Tennessee, USA
First Sentence
""Burying the lead" is a great sin of journalism."
Table of Contents
Preface.
Page ix
Introduction.
Page xv
PART I.
WHAT HAPPENED
Chapter 1.
Blog Swarms and Opinion Storms
Page 1
Chapter 2.
The First Reformation and the Information Reformation
Page 47
Chapter 3.
A Brief History of "Text"
Page 60
PART II.
WHAT IS HAPPENING RIGHT NOW, AND WHY
Chapter 4.
There Is a New Sheriff in Town
Page 75
Chapter 5.
The Meltdown of Mainstream Media (MSM) and Where Its Audience Went
Page 88
Chapter 6.
Why Do Bloggers Blog? And Why It Matters to You
Page 105
PART III.
EARTHQUAKES, HURRICANES, AND TORNADOES - WHAT'S AN EXECUTIVE TO DO?
Chapter 7.
Establishing a Defense
Page 117
Chapter 8.
Exploiting the New Medium: Getting in Touch with Your Inner Blog
Page 123
Chapter 9.
Blogging You, Your Product, or Your Organization to the World
Page 128
Chapter 10.
Finding a Blogger for Your Organization's Blog
Page 139
Chapter 11.
There Is Plenty of Time to Start
Page 141
Chapter 12.
A Dozen Blogs I Would Launch If I Were ...
Page 144
Chapter 13.
Getting Started: The Technology
Page 150
Conclusion.
The Inevitability of Dominance
Page 153
Appendix A.
Early Writings on Blogging
Page 157
Appendix B.
What the Blogosphere Has Wrought
Page 199
Acknowledgements.
Page 221
About the Author.
Page 225
The Physical Object
ID Numbers
First Sentence
""Burying the lead" is a great sin of journalism."
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Feedback?History
- Created April 29, 2008
- 8 revisions
April 6, 2014 | Edited by ImportBot | Added IA ID. |
August 9, 2010 | Edited by IdentifierBot | added LibraryThing ID |
May 12, 2010 | Edited by sabre23t | publication location and table of contents |
April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
April 29, 2008 | Created by an anonymous user | Imported from amazon.com record. |