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"More Than a Motorcycle is the story behind the story of the purposeful transformation of an American icon, as told by the two individuals most deeply involved in that decade-long process. The book chronicles the victories and setbacks along Harley's difficult journey from a traditional "command-and-control" culture to an open, participative learning environment.".
"Teerlink and Ozley deliver three fundamental messages: people are a company's only sustainable competitive advantage; there is no "quick fix" to effect lasting, beneficial organizational change; and leadership is not a person, but a process to which everyone must contribute."--BOOK JACKET.
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Previews available in: English
Edition | Availability |
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1
More Than a Motorcycle: The Leadership Journey at Harley-Davidson
Sep 05, 2000, Harvard Business School Press
unbound
1578515068 9781578515066
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2
More Than a Motorcycle: The Leadership Journey at Harley-Davidson
August 2000, Harvard Business School Press
Hardcover
in English
0875849504 9780875849508
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Libraries near you:
WorldCat
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Book Details
First Sentence
"IN 1965, SIXTY-TWO YEARS AFTER ITS FOUNDING IN MILWAUKEE by William Harley and the three Davidson brothers-Walter, William, and Arthur- the last surviving solely domestic motorcycle manufacturer in the United States found itself in deep trouble."
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- Created April 29, 2008
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July 12, 2024 | Edited by MARC Bot | import existing book |
December 20, 2023 | Edited by ImportBot | import existing book |
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April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |