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HOW TO SELL TO AN IDIOT Selling to customers looking to get the most bang for their buck is a difficult feat. The only customers tougher than hagglers are the ones so uninformed about what they are buying, they don't even realize when they are getting the deal of a lifetime. In How to Sell to an Idiot, authors John Hoover and Bill Sparkman show you how to ignore your own inner idiot and start selling more by doing less of what doesn't work and more of what does. Along with a wealth of proven sales guidance and effective techniques, you'll learn how to: Use idiot-proof planning and preparation to make prospecting far more effective Use idiot-speak to connect with prospects and gather vital information that makes selling easy Spice up your sales pitch for faster closings and larger sales Wring referrals out of clients like water from a sponge And much more!
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Previews available in: English
Showing 3 featured editions. View all 3 editions?
Edition | Availability |
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1
How to sell to an idiot: 12 steps to winning over your toughest customer
2006, Wiley
in English
0471718548 9780471718543
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2
How to Sell to an Idiot
2006, John Wiley & Sons, Ltd.
Electronic resource
in English
0471750891 9780471750895
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3
How to Sell to an Idiot: 12 Steps to Selling Anything to Anyone
December 2, 2005, Wiley
in English
0471718548 9780471718543
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aaaa
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Book Details
First Sentence
"A professional salesperson is always prospecting."
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- Created April 29, 2008
- 7 revisions
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December 26, 2011 | Edited by ImportBot | import new book |
November 4, 2011 | Edited by WorkBot | merge works |
August 6, 2010 | Edited by IdentifierBot | added LibraryThing ID |
April 24, 2010 | Edited by Open Library Bot | Fixed duplicate goodreads IDs. |
April 29, 2008 | Created by an anonymous user | Imported from amazon.com record |