An edition of Strategic marketing for the digital age (1996)

Strategic marketing for the digital age

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Cover of: Strategic marketing for the digital age by Bill Bishop
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Last edited by MARC Bot
July 15, 2024 | History
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An edition of Strategic marketing for the digital age (1996)

Strategic marketing for the digital age

by

  • ★★★★★ 5.00 ·
  • 1 Rating
  • 9 Want to read
  • 0 Currently reading
  • 0 Have read

Strategic Marketing for the Digital Age shows you how to build a digital marketing strategy, develop a plan, and execute it profitably. Bill Bishop gives you a practical, step-by-step model for developing an effective marketing program using digital and online technology. He takes you beyond mere "Internet" marketing and shows you how to expand your marketing power by using all of the digital tools available.

Publish Date
Publisher
American Marketing Association, NTC Business Books
Language
English
Pages
252

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Previews available in: English

Subjects
Internet marketing, Marketing, Teleshopping, Mercadotecnia en internet, Database marketing, Data processing, Technological innovations, Informatique, Bases de donnees, Marketing sur Internet, Innovations, Tele-achat

Showing 3 featured editions. View all 3 editions?

Edition Availability
Cover of: Marketing estratégico para la era digital
Marketing estratégico para la era digital
2000, Continental
in Spanish - 1a ed.
Libraries near you: WorldCat
Cover of: Strategic marketing for the digital age
Strategic marketing for the digital age
1998, American Marketing Association, NTC Business Books
in English
Libraries near you: WorldCat
Cover of: Strategic marketing for the digital age
Strategic marketing for the digital age: grow your company with online and digital technology
1996, HarperCollins
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references (p. 251-252).
Originally published: Toronto : HarperCollins Canada, 1996.

Published in
Lincolnwood, Chicago, Illinois, USA

Classifications

Dewey Decimal Class
658.8/00285
Library of Congress
HF5415.1265 .B57 1998, HF5415 .1265 .B57 1998

The Physical Object

Pagination
xvi, 252 p. :
Number of pages
252

ID Numbers

Open Library
OL701471M
Internet Archive
strategicmarketi00bish
ISBN 10
0844234419
LCCN
97049938
OCLC/WorldCat
37975629
Library Thing
2443993
Goodreads
2984992

Source records

Internet Archive item record
Library of Congress MARC record
marc_columbia MARC record

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
July 15, 2024 Edited by MARC Bot import existing book
November 26, 2020 Edited by MARC Bot import existing book
July 30, 2014 Edited by ImportBot import new book
April 5, 2014 Edited by ImportBot Added IA ID.
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record