An edition of Trust-based selling (2005)

Trust-based selling

using customer focus and collaboration to build long-term relationships

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Last edited by ImportBot
August 1, 2020 | History
An edition of Trust-based selling (2005)

Trust-based selling

using customer focus and collaboration to build long-term relationships

  • 1 Want to read

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Publish Date
Publisher
McGraw-Hill
Language
English
Pages
265

Buy this book

Previews available in: English

Book Details


Table of Contents

Understanding buying and selling
How buyers buy
Trust-based selling
The business case for trust
A primer on trust
How its done: trust-based selling in action
Trust is not a business process
Live the right values
Sell by doing, not by telling
Follow the trust creation process
Check your ego at the door
The relationship is not the sum of the transactions
The new ABCs: dont always be closing
Build trust into your negotiations
Be a radical truth-teller
Make listening a gift, not a skill
Work the same side of the table
Pick the right customers
Answering the six toughest sales questions
Walking the walk-small things add up
Barriers and challenges
The high cost of winning
Attitude and other obstacles to trust in selling
Teach product people sales, or sales people product?
Differentiation by selling, not branding
Talking straight about price
Dealing with rfps and purchasing agents
Killing trust with measurements and rewards.

Edition Notes

Published in
New York

Classifications

Dewey Decimal Class
658.85
Library of Congress
HF5438.25 .G732 2005, HF5438.25.G732 2006, HF5438.25 .G732 2006

The Physical Object

Pagination
p. cm.
Number of pages
265

Edition Identifiers

Open Library
OL3414869M
Internet Archive
trustbasedsellin00gree_0
ISBN 10
0071461949
LCCN
2005031036
OCLC/WorldCat
62281389
LibraryThing
5083173
Goodreads
902048

Work Identifiers

Work ID
OL5838737W

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History

Download catalog record: RDF / JSON
August 1, 2020 Edited by ImportBot import existing book
June 30, 2019 Edited by MARC Bot import existing book
January 13, 2019 Edited by MARC Bot import existing book
December 5, 2010 Edited by Open Library Bot Added subjects from MARC records.
December 10, 2009 Created by WorkBot add works page