The effects of switching costs on the termination of distribution channel relationships

working paper

The effects of switching costs on the termina ...
Allen M. Weiss, Allen M. Weiss
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Last edited by MARC Bot
July 18, 2024 | History

The effects of switching costs on the termination of distribution channel relationships

working paper

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Publish Date
Language
English
Pages
35

Buy this book

Book Details


Edition Notes

"April 1991."

"The purpose of this study is to understand when and why manufacturers convert from an independent to a direct sales force"--p. [i].

Includes bibliographical references (p. 32-34).

Published in
Cambridge, Mass
Series
Report (Marketing Science Institute) -- no. 91-109

The Physical Object

Pagination
35 pages
Number of pages
35

Edition Identifiers

Open Library
OL52654618M
OCLC/WorldCat
24167755

Work Identifiers

Work ID
OL8232197W

Source records

marc_columbia MARC record

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July 18, 2024 Created by MARC Bot Imported from marc_columbia MARC record