An edition of Threats to the brand (2004)

Threats to the brand

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read
Threats to the brand
Brian Edwards (undifferentiate ...
Not in Library

My Reading Lists:

Create a new list

Check-In

×Close
Add an optional check-in date. Check-in dates are used to track yearly reading goals.
Today
Notes
  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read
Notes

Check nearby libraries

Buy this book

Last edited by MARC Bot
March 8, 2023 | History
Edit
An edition of Threats to the brand (2004)

Threats to the brand

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

Examines a menu of threats to major brands-globalization, proliferation of brands, increasing price competition, the rise of the retailer, media fragmentation, increasing cost of brand management, the rapid pace of a changing market-place, the growth of generic products, and the rise of retailer power.

Publish Date
Publisher
Distributed by Films for the Humanities & Sciences
Language
English
Pages
15

Check nearby libraries

Buy this book

Subjects
Brand name products, Marketing, Management, Case studies, Product management, Business names

Showing 1 featured edition. View all 1 editions?

Edition Availability
Cover of: Threats to the brand
Threats to the brand
2004, Distributed by Films for the Humanities & Sciences
videorecording / in English
  • Not in Library
Libraries near you: WorldCat

Add another edition?

Book Details

Edition Notes

Videodisc release of 1995 production.

DVD.

Published in
Princeton, NJ
Series
Branding, the marketing advantage

The Physical Object

Format
[videorecording] /
Pagination
1 videodisc (15 min.)
Number of pages
15

ID Numbers

Open Library
OL47077812M
OCLC/WorldCat
57120572

Source records

marc_nuls MARC record

Community Reviews (0)

Feedback?
No community reviews have been submitted for this work.

Lists

This work does not appear on any lists.

History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 8, 2023 Created by MARC Bot Imported from marc_nuls MARC record