An edition of A Framework for Marketing Management (2011)

A Framework for Marketing Management

Fourth Edition

by and

  • 1 Want to read
Cover of: A Framework for Marketing Management by Philip Kotler, Kevin Lane Keller, Philip Kotler
Locate

My Reading Lists:

Create a new list

Notes
  • 1 Want to read
Notes

Check nearby libraries

Buy this book

Last edited by bitnapper
January 2, 2024 | History
Edit
An edition of A Framework for Marketing Management (2011)

A Framework for Marketing Management

Fourth Edition

by and

  • 1 Want to read

A Framework for Marketing Management is a concise adaptation of the gold standard marketing management textbook for professors who want authoritative coverage of current marketing management practice and theory, but want the flexibility to add outside cases, simulations, or projects.

Publish Date
Publisher
Prentice Hall
Language
English
Pages
360

Check nearby libraries

Buy this book

Subjects

Marketing--Management
Edition Availability
Cover of: A Framework for Marketing Management
A Framework for Marketing Management
2011-01-01, Prentice Hall
Softcover in English - Fourth Edition

Add another edition?

Book Details

Edition Notes

Source title: "Framework for Marketing Management"

The Physical Object

Format
Softcover
Number of pages
360

Edition Identifiers

Open Library
OL43650220M
ISBN 10
9332518173
ISBN 13
9789332518179

Work Identifiers

Work ID
OL31934846W

Source records

Promise Item

Community Reviews (0)

No community reviews have been submitted for this work.

Lists

History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
January 2, 2024 Edited by bitnapper merge authors
December 31, 2023 Edited by Marla Cleaned conflated authors; fixed title; updated work/edition details
December 31, 2023 Edited by Marla //covers.openlibrary.org/b/id/14561611-S.jpg
December 10, 2022 Created by ImportBot Imported from Promise Item