Building Brand Equity and Consumer Trust Through Radical Transparency Practices

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Elena Veselinova, Marija Gogov ...
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Last edited by MARC Bot
December 18, 2022 | History

Building Brand Equity and Consumer Trust Through Radical Transparency Practices

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Publish Date
Publisher
IGI Global
Language
English

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Edition Availability
Cover of: Building Brand Equity and Consumer Trust Through Radical Transparency Practices

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Book Details


Classifications

Library of Congress
HD69.B7 V47, HD69.B7

The Physical Object

Pagination
392

ID Numbers

Open Library
OL37277706M
ISBN 13
9781522524175
OCLC/WorldCat
988675026

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History

Download catalog record: RDF / JSON / OPDS | Wikipedia citation
December 18, 2022 Edited by MARC Bot import existing book
February 27, 2022 Created by ImportBot Imported from Better World Books record