An edition of Adoption of Innovation (2015)

Adoption of Innovation

Balancing Internal and External Stakeholders in the Marketing of Innovation

by and

Cover of: Adoption of Innovation by Alexander Brem, Éric Viardot, Alexander Brem, Éric Viardot
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Last edited by ImportBot
October 10, 2020 | History
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An edition of Adoption of Innovation (2015)

Adoption of Innovation

Balancing Internal and External Stakeholders in the Marketing of Innovation

by and

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Publish Date
Publisher
Springer
Pages
230

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Subjects

Marketing, management, New products, Technological innovations, economic aspects
Edition Availability
Cover of: Adoption of Innovation
Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation
Nov 18, 2016, Springer
paperback
Cover of: Adoption of Innovation
Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation
2015, Springer
in English
Cover of: Adoption of Innovation
Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation
Apr 11, 2015, Springer
hardcover

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Book Details

Edition Notes

Source title: Adoption of Innovation: Balancing Internal and External Stakeholders in the Marketing of Innovation

Classifications

Library of Congress
HD28-70HF5410-5417.5

The Physical Object

Format
hardcover
Number of pages
230

Edition Identifiers

Open Library
OL28107226M
ISBN 10
3319145223
ISBN 13
9783319145228

Work Identifiers

Work ID
OL20769481W

Source records

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