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Thompson/Strickland has always included the most recent research in strategy in a way that students can understand and apply it to business cases and problems. In addition, Thompson offers more coverage of strategy implementation than most other texts, which many instructors
think is critical if students are to understand the “how” and not just the “what” and “why”. Thompson’s coverage of Michael Porter’s classic 5-forces model is clearer and more detailed than in other texts, according to reviewers. With this edition the market leader looks better than ever before, offering a new 4-color design, improved writing style, and two new chapters on global and e-commerce strategy.
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Previews available in: English
Edition | Availability |
---|---|
1
Crafting and Executing Strategy with PowerWeb and Concept/Case TUTOR card
July 18, 2001, McGraw-Hill/Irwin
Paperback
in English
- 12 edition
0072518766 9780072518764
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|
2
Crafting and executing strategy: text and readings
2001, McGraw-Hill/Irvin, Mcgraw-Hill
in English
- 12th ed.
0072319801 9780072319804
|
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Book Details
Edition Notes
Rev. ed. of: Crafting and implementing strategy. 10th ed. 1995.
Includes bibliographical references and index.
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History
- Created August 8, 2011
- 7 revisions
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