An edition of Global communication (2009)

Global communication

theories, stakeholders, and trends

3rd ed.

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Cover of: Global communication by Thomas L. McPhail
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Last edited by MARC Bot
March 7, 2023 | History
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An edition of Global communication (2009)

Global communication

theories, stakeholders, and trends

3rd ed.

by

  • 0 Ratings
  • 5 Want to read
  • 1 Currently reading
  • 0 Have read

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Publish Date
Publisher
Wiley-Blackwell
Language
English
Pages
400

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Previews available in: English

Subjects
International cooperation, Communication, International Communication, Massmedia, Communication, international cooperation, Communication, international, Intercultural communication

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Edition Availability
Cover of: Global communication
Global communication: theories, stakeholders, and trends
2010, Wiley-Blackwell
in English - 3rd ed.
Libraries near you: WorldCat

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Book Details

Published in

Malden

Table of Contents

Global communication: background
Development research traditions and global communication
The message: the role of international organizations
Public diplomacy: new dimensions and implications / Nancy Snow
The medium: global technologies & organizations
Internet: the evolving frontier - American multi-media conglomerates
Non-US stakeholders of multi-media conglomerates
Euromedia: integration and cultural diversity in a changing media landscape / Alexa Robertson
Global issues, music and MTV
CNN: international role, impact, and global competitors
The roles of global news agencies
Arab media and the Al-Jazeera effect / Lawrence Pintak
Media globalization in Asia / Junhao Hong
The role of global advertising
Summary and conclusions.

Edition Notes

Includes bibliographical references and index.

Classifications

Dewey Decimal Class
302.2
Library of Congress
P96.I5 M37 2010, P96.I5M37 2010

The Physical Object

Pagination
p. cm.
Number of pages
400

ID Numbers

Open Library
OL23994628M
Internet Archive
globalcommunicat0000mcph
ISBN 13
9781444330304
LCCN
2009053132
OCLC/WorldCat
441196673

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Download catalog record: RDF / JSON / OPDS | Wikipedia citation
March 7, 2023 Edited by MARC Bot import existing book
January 2, 2023 Edited by MARC Bot import existing book
October 18, 2022 Edited by ImportBot import existing book
December 23, 2020 Edited by MARC Bot import existing book
January 5, 2010 Created by ImportBot Imported from Library of Congress MARC record.