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The only guide for the small business owner to create a revenue-enhancing website that lets them compete with the “big boys.”Award-winning website consultant Lori Culwell demonstrates how to create a website that will increase sales and generate repeat customers on a small business budget. Not just another “graphic design for the web” book, Culwell offers invaluable insider advice on what it takes to build a high-profile website, including dozens of guidelines to avoid the pitfalls of bad usability, with invaluable tips on:Enhancing brand awarenessCreating graphic designs that keep customers engaged and not confusedWriting web-savvy contentCapitalizing on user feedbackMaking the most of search engine optimizationUsing blogs and social networking sites to increase traffic and get the word out
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Previews available in: English
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Million dollar website: simple steps to help you compete with the big boys-even on a small business budget
2009, Prentice Hall Press
in English
0735204411 9780735204416
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Includes index.
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- Created February 18, 2009
- 18 revisions
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November 11, 2022 | Edited by ImportBot | import existing book |
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December 22, 2020 | Edited by MARC Bot | import existing book |
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February 18, 2009 | Created by ImportBot | Imported from Library of Congress MARC record |