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The Facebook era: tapping online social networks to build better products, reach new audiences, and sell more stuff
2009, Prentice Hall
in English
0137152221 9780137152223
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Book Details
Table of Contents
The fourth revolution
The evolution of digital media
Social capital from networking online
Social sales
Social network marketing
Social innovation
Social recruiting
Engage your customers
Get your message across
Build and manage your relationships
Corporate governance and strategy
Future of social business.
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- Created February 18, 2009
- 18 revisions
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November 18, 2022 | Edited by ImportBot | import existing book |
December 22, 2020 | Edited by MARC Bot | import existing book |
August 20, 2020 | Edited by ImportBot | import existing book |
July 16, 2019 | Edited by MARC Bot | import existing book |
February 18, 2009 | Created by ImportBot | Imported from Library of Congress MARC record |