An edition of Relationship Marketing (1991)

Relationship marketing

successful strategies for the age of the customer

by

  • 8 Want to read
Cover of: Relationship marketing by Regis McKenna, Regis McKenna
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Last edited by MARC Bot
April 3, 2025 | History
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An edition of Relationship Marketing (1991)

Relationship marketing

successful strategies for the age of the customer

by

  • 8 Want to read

This edition doesn't have a description yet. Can you add one?

Publish Date
Publisher
Addison-Wesley Pub. Co.
Language
English
Pages
242

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Buy this book

Previews available in: English

Subjects

Customer services, Relationship marketing, High technology, Marketing
Edition Availability
Cover of: Relationship Marketing
Relationship Marketing: Own the Market Through Strategic Customers
1999, Penguin Random House
in English
Cover of: Relationship Marketing
Relationship Marketing: Successful Strategies for the Age of the Customer
June 1, 1993, Basic Books
in English
Cover of: Relationship Marketing
Relationship Marketing: Own the Market Through Strategic Customer Relationships
September 1992, Century Hutchinson
Hardcover in English
Cover of: Relationship marketing
Relationship marketing: successful strategies for the age of the customer
1991, Addison-Wesley Pub. Co.
in English

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Book Details

Edition Notes

Includes bibliographical references (p. 228-230) and index.

Published in
Reading, Mass

Classifications

Dewey Decimal Class
658.8/12
Library of Congress
HF5415 .M2616 1991

The Physical Object

Pagination
xiii, 242 p. :
Number of pages
242

Edition Identifiers

Open Library
OL1541404M
Internet Archive
relationshipmark00mcke_0
ISBN 10
0201567695
LCCN
91020127
OCLC/WorldCat
23973518
Library Thing
282525
Goodreads
3703246

Work Identifiers

Work ID
OL2653862W

Source records

Internet Archive item record
Library of Congress MARC record
marc_nuls MARC record
harvard_bibliographic_metadata record

Excerpts

The 1990s will belong to the customer.
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April 3, 2025 Edited by MARC Bot import existing book
March 7, 2023 Edited by MARC Bot import existing book
November 13, 2020 Edited by MARC Bot import existing book
July 30, 2012 Edited by ImportBot import new book
April 1, 2008 Created by an anonymous user Imported from Scriblio MARC record