An edition of Malcolm McDonald on marketing planning
(2007)
Malcolm McDonald on Marketing Planning
Understanding Marketing Plans and Strategy
Reissue edition
by McDonald, Malcolm.
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Malcolm McDonald on Marketing Planning will help you appreciate the benefits of rigorous marketing planning and will guide you through the production of a marketing plan made to work in the real world. this book covers the essentials of marketing planning and the strategic marketing process.
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| Edition | Availability |
|---|---|
1
Malcolm McDonald on Marketing Planning: Understanding Marketing Plans and Strategy
January 1, 2008, Kogan Page
Paperback
in English
- Reissue edition
0749451491 9780749451493
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2
Malcolm McDonald on marketing planning: understanding marketing plans and strategy
2007, Kogan Page
in English
0749451491 9780749451493
|
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3
Malcolm McDonald on Marketing Planning
2007, Kogan Page Publishers
Electronic resource
in English
0749452846 9780749452841
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- Created April 30, 2008
- 15 revisions
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| March 28, 2025 | Edited by ImportBot | Redacting ocaids |
| December 19, 2023 | Edited by ImportBot | import existing book |
| March 7, 2023 | Edited by MARC Bot | import existing book |
| August 17, 2021 | Edited by MARC Bot | import existing book |
| April 30, 2008 | Created by an anonymous user | Imported from amazon.com record |