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Last edited by RenameBot
September 7, 2008 | History
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John R. Rossiter

We need a photo of John R. Rossiter

13 works Add another?

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  • Cover of: Advanced media planning

    First published in 1998 3 editions in 1 language
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  • Cover of: Measurement for the Social Sciences: The C-OAR-SE Method and Why It Must Replace Psychometrics

    First published in 2011 3 editions in 1 language
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  • Cover of: Advertising and promotion management

    First published in 1987 3 editions in 1 language — 1 previewable
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  • Cover of: Marketing Communications: Objectives, Strategy, Tactics

    First published in 2018 2 editions in 1 language
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  • Cover of: Advertising communications & promotion management

    First published in 1996 2 editions in 1 language — 1 previewable
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  • Cover of: Visual and psycholinguistic mechanical variables as predictors of starch scores

    First published in 1981 1 edition in 1 language
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  • Cover of: Measurement for the social sciences: the C-OAR-SE method and why it must replace psychometrics

    First published in 2011 1 edition in 1 language
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  • Cover of: Children's dispositions toward proprietary drugs and the role of TV drug advertising

    First published in 1979 1 edition in 1 language
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  • Cover of: Attitude change through visual imagery in advertising

    First published in 1979 1 edition in 1 language
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  • Cover of: Visual communication in advertising

    First published in 1979 1 edition in 1 language
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  • Cover of: Children and television advertising: policy issues, perspectives, and the status of research

    First published in 1979 1 edition in 1 language
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  • Cover of: Reliability of psycholinguistic analysis of advertising

    First published in 1979 1 edition in 1 language
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  • Cover of: Marketing Communications

    First published in 2005 1 edition in 1 language — 1 previewable
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We need a photo of John R. Rossiter

Subjects
Advertising, Communication in marketing, Consumer behavior, Marketing research, Methodology, Motivation research (Marketing), Psychological aspects, Psychometrics, Research, Sales promotion, Social sciences, Statistical methods, Advertising media planning, Commercial art, Communicatie, Gestion, Kommunikationspolitik, Management, Marketing, Marktkommunikation, Pharmaceutical industry, Positioning (Advertising), Promotie (public relations), Promotion, Public relations
Places
United States

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ID Numbers

  • OLID: OL219544A

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History

Download catalog record: RDF / JSON
September 7, 2008 Edited by RenameBot fix author name
April 1, 2008 Created by an anonymous user initial import