An edition of Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series) (2002)

Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series)

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Cover of: Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series) by Scott A Neslin, Scott A Neslin
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Last edited by MARC Bot
December 8, 2020 | History
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An edition of Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series) (2002)

Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series)

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Publish Date
Publisher
Marketing Science Institute
Language
English
Pages
98

Previews available in: English

Subjects

Sales promotion
Edition Availability
Cover of: Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series)
Sales Promotion (Marketing Science Institute (MSI) Relevant Knowledge Series)
May 1, 2002, Marketing Science Institute
Paperback in English

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Book Details

First Sentence

"Managers often justify their use of promotion simply as the most reliable way to increase sales."

Edition Notes

Series
Relevant knowledge series

Classifications

Library of Congress
HF5438.5 .N47 2002

The Physical Object

Format
Paperback
Number of pages
98
Dimensions
8.9 x 5.9 x 0.4 inches
Weight
10.4 ounces

Edition Identifiers

Open Library
OL8530818M
Internet Archive
salespromotion0000nesl
ISBN 10
0965711412
ISBN 13
9780965711418
LCCN
2003274341
LibraryThing
1275653
Goodreads
3056126

Work Identifiers

Work ID
OL8804372W

Source records

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