An edition of Consumerism, New Challenges for Marketing (Proceedings series - American Marketing Association) (1978)

Consumerism, new challenges for marketing

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Consumerism, new challenges for marketing
edited by Norman Kangun, Lee R ...
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December 10, 2009 | History
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An edition of Consumerism, New Challenges for Marketing (Proceedings series - American Marketing Association) (1978)

Consumerism, new challenges for marketing

by

  • 0 Ratings
  • 0 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
American Marketing Association
Language
English
Pages
214

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Edition Availability
Cover of: Consumerism, New Challenges for Marketing (Proceedings series - American Marketing Association)
Consumerism, New Challenges for Marketing (Proceedings series - American Marketing Association)
June 1981, Amer Marketing Assn
Paperback in English
Libraries near you: WorldCat
Cover of: Consumerism, new challenges for marketing
Consumerism, new challenges for marketing
1978, American Marketing Association
in English
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Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographies and index.
Selected papers presented at AMA's conference on consumerism held in March 1976 at Louisiana State University.

Published in
Chicago
Series
Proceedings series - American Marketing Association, Proceedings series (American Marketing Association)

Classifications

Dewey Decimal Class
381/.3
Library of Congress
HC110.C63 C644

The Physical Object

Pagination
v, 214 p. ;
Number of pages
214

ID Numbers

Open Library
OL4540772M
ISBN 10
0877570973
LCCN
77007370
Goodreads
4183538

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