"Primitive Renaissance argues that the radicality of early-twentieth-century movements such as expressionism was not their modernism but rather their primitivism. At the heart of the work of Friedrich Nietzsche, Pablo Picasso, Wassily Kandinsky, Carl Einstein, and others was a critique of modernity through a primitivist aesthetic that privileged art over science and reason.

Although drawing on non-European cultural traditions, the new aesthetic was not merely exoticism, an artistic phase or fad that opened a window on the cultural other. It was conceived less as a simple negation of the trapping of civilization than as a more pervasive and structured critique of how life is organized in the modern world. Based on a traditionalist rather than Enlightenment view of the function of art in society, primitivism contended that art provides the core mythic structure for human consciousness. On a broader level, by negating modernity, primitivism also challenged its inevitability.

Modernity became one of a number of equally plausible cultural strategies for organizing life in the contemporary world."--BOOK JACKET.