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Informing the people: a public information handbook
August 1981, Longman Group United Kingdom
Hardcover
in English
0582282004 9780582282001
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Book Details
Table of Contents
Part I. Overview --
A model of the government communication process / Ray Eldon Hiebert --
Historical perspectives on government communication / David Herold --
Government and the public information system / Scott M. Cutlip --
Problems with government advocacy : a journalist's view / Edward Cowan --
Part II. Legal framework --
Development of public information laws / Anne S. Runyan --
The Freedom of Information Act / Russell M. Roberts --
How the FOI has been used / Mal Schechter --
Government's role in protecting privacy / Robert Ellis Smith --
The right to know vs. protection of privacy : the IRS case / A. James Golato --
National security : the limits of public information / George A. Carver, Jr. --
Part III. Techniques of public information --
Factors affecting government communication staffing / Kenneth Rabin --
Potentials in use of the news media / Margaret Rhoades --
Strategic use of the news media / Lewis M. Helm --
Government media for internal and external audiences / Michael R. Naver --
Special events for government communication / Bernard Posner --
The rising role of advertising / Kenneth Rabin --
Public service announcements as free advertising / Robert A. Cuccia --
Social marketing, a new tool / Kenneth Rabin --
Communicating with Congress : the lobbying function / Michael W. Dolan --
Completing the process : research and evaluation / Ray Eldon Hiebert and Kenneth Rabin --
Part IV. Managing communication : theory and cases --
Increasing the role of planning / Kenneth Rabin and Richard Franzen --
Meeting the problems of crises, Agnes : the politics of a flood / Lewis M. Helm --
Sunshine mine : handling the media in a disaster / Lewis M. Helm --
Siege of the BIA building : centralizing the function / Robert A. Kelly --
Part V. Programs and practices --
The White House : center stage for government / Walter Wurfel --
Congress : toward an electronic revolution / John W. Eddinger --
The Supreme Court : information with justice / Barrett McGurn --
State Department : communication with diplomacy / William D. Blair, Jr. --
HHS : a public affairs conglomerate / Lewis M. Helm --
Department of Agriculture : a structural model / Edie Fraser and Wes Pedersen --
Commerce Department : business as a special public / Ernest Lotito --
Interior Department : a traditional approach / Anne S. Runyan --
Department of Defense : a world-wide operation / Edie Fraser and Wes Pedersen --
Part VI. Appendixes --
Freedom of Information Act --
Federal Advisory Committee Act --
The Privacy Act --
Open Meetings Act --
OMB guidelines on public surveys --
GAO audit of public affairs at HEW --
Tentative standards for the classification and qualification of public affairs specialists.
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