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"Introduction to Business, 2e, is the first cross-functionally authored text in the marketplace. Each of the six authors is a recognized authority in his field and brings personal expertise to the course, while keeping the discussion focused and concise for introductory-level students. The text presents a balanced and consistent voice across each of the unique content areas, enabling students to quickly gain an understanding of business concepts, practices, and relationships without unnecessary or disjointed narrative."--Back cover.
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Previews available in: English
Subjects
Management, BusinessEdition | Availability |
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1
Introduction to business
2016, Academic Media Solutions
in English
- Second edition.
1942041195 9781942041191
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2
Introduction to Business
January 2006, Houghton Mifflin Company, Brand: Houghton Mifflin Company
Hardcover
in English
0618568484 9780618568482
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3
Introduction to Business
February 28, 2006, Houghton Mifflin Company
in English
0618306366 9780618306367
|
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4
Introduction to Business
June 30, 2005, Houghton Mifflin Company
in English
0618608974 9780618608973
|
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Book Details
Table of Contents
1. The nature of contemporary business
2: Managing business behavior
3: Marketing
4: Accounting
5: Finance
6: Managing business operations, management information systems, and the digital enterprise.
Edition Notes
Includes bibliographical references and indexes.
Classifications
The Physical Object
Edition Identifiers
Work Identifiers
Community Reviews (0)
December 7, 2022 | Edited by ImportBot | import existing book |
December 8, 2020 | Edited by MARC Bot | import existing book |
April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
December 10, 2009 | Created by WorkBot | add works page |