Americanization and its limits
reworking US technology and management in postwar Europe and Japan
by Jonathan Zeitlin
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Americanization and its limits: reworking US technology and management in postwar Europe and Japan
1999, European University Institute, Robert Schuman Centre
in English
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At head of title: European University Institute, Florence, Robert Schuman Centre.
"This paper develops a new and conceptually distinctive analysis of Americanization in European and Japanese industry after the Second World War, based on a comparative research project involving an international group of scholars. The project highlights the autonomous and creative role of local actors in selectively adapting US technology and management methods to suit local conditions, and strikingly, in creating new hybrid forms that combined indigenous and foreign practices in unforseen but often remarkably competitive ways" -- abstract.
At head of title: European University Institute, Florence, Robert Schuman Centre.
Includes bibliographical references and index (p.44-61).
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