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Comunicação no mercado de consumo transnacional: McDonald's : a montagem do sabor igual sem igual
2000, Annablume
in Portuguese
- 1a. ed.
8574191639 9788574191638
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Edition Notes
Includes bibliographical references (p. [133]-137).
Originally presented as the author's thesis (master's--Universidade Federal de Minas Gerais, 1998) under the title: Estratégias de comunicação no mercado de consumo transnacional.
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Feedback?December 5, 2010 | Edited by Open Library Bot | Added subjects from MARC records. |
April 28, 2010 | Edited by Open Library Bot | Linked existing covers to the work. |
December 10, 2009 | Created by WorkBot | add works page |