An edition of Poor understanding of marketing principles has led to poor marketing management performance

Poor understanding of marketing principles has led to poor marketing management performance

consideration of four marketing myths

by

Poor understanding of marketing principles ha ...
David Pickton, David Pickton
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Last edited by WorkBot
December 10, 2009 | History
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An edition of Poor understanding of marketing principles has led to poor marketing management performance

Poor understanding of marketing principles has led to poor marketing management performance

consideration of four marketing myths

by

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Publisher
Business School, De Montfort University
Language
English

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Cover of: Poor understanding of marketing principles has led to poor marketing management performance
Poor understanding of marketing principles has led to poor marketing management performance: consideration of four marketing myths
Publish date unknown, Business School, De Montfort University
in English
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Published in
Leicester
Series
Leicester Business School Occasional Paper -- 39

ID Numbers

Open Library
OL17183631M

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