An edition of The management of international advertising (1989)

The management of international advertising

a handbook and guide for professionals

by

Cover of: The management of international advertising by Erdener Kaynak, Erdener Kaynak
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Last edited by MARC Bot
February 28, 2020 | History
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An edition of The management of international advertising (1989)

The management of international advertising

a handbook and guide for professionals

by

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Publish Date
Publisher
Quorum Books
Language
English
Pages
284

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Previews available in: English

Subjects

Cross-cultural studies Comparison advertising Management Advertising Comparative advertising
Edition Availability
Cover of: The management of international advertising
The management of international advertising: a handbook and guide for professionals
1989, Quorum Books
in English

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Book Details

Edition Notes

Bibliography: p. [267]-280.
Includes index.

Published in
New York

Classifications

Dewey Decimal Class
659.1
Library of Congress
HF5823 .K333 1989, HF5823

The Physical Object

Pagination
xvi, 284 p. :
Number of pages
284

Edition Identifiers

Open Library
OL2054409M
ISBN 10
0899301428
LCCN
88032430
OCLC/WorldCat
18907569
LibraryThing
7100730
Goodreads
3857064

Work Identifiers

Work ID
OL4643867W

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