An edition of Rude Awakening
(1989)
Rude awakening
the rise, fall, and struggle for recovery of General Motors
1st ed.
by Maryann Keller
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GM was forced to re-examine its management philosophy, realize its limitations, and grapple with an everchanging global marketplace to insure its survival in the '90s.
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Previews available in: English
| Edition | Availability |
|---|---|
1
Rude Awakening: The Rise, Fall, and Struggle for Recovery of General Motors
September 1990, Harpercollins
Paperback
in English
0060973420 9780060973421
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2
Rude awakening: the rise, fall, and struggle for recovery of General Motors
1989, Morrow
in English
- 1st ed.
0688075274 9780688075279
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Book Details
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Includes bibliographical references (p. [263]-266).
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