An edition of Strategy in advertising (1967)

Strategy in advertising

matching media and messages to markets and motivations

3rd ed.

by

Cover of: Strategy in advertising by Leo Bogart, Leo Bogart
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Last edited by MARC Bot
January 7, 2023 | History
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An edition of Strategy in advertising (1967)

Strategy in advertising

matching media and messages to markets and motivations

3rd ed.

by

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Publish Date
Publisher
NTC Business Books
Language
English
Pages
374

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Previews available in: English

Subjects

Advertising, Publicité, Werbung, BUSINESS & ECONOMICS, Advertising & Promotion

Showing 7 featured editions. View all 7 editions?

Edition Availability
Cover of: Strategy in advertising
Strategy in advertising: matching media and messages to markets and motivations
1996, NTC Business Books
in English - 3rd ed.
Libraries near you: WorldCat
Cover of: Strategy in Advertising
Strategy in Advertising: Matching Media and Messages to Markets and Motivations (NTC Business Books)
November 1995, NTC Business Books
Hardcover in English - 3rd edition
Libraries near you: WorldCat
Cover of: Strategy in advertising
Strategy in advertising: matching media and messages to markets and motivations
1992, NTC Business Books
in English - New ed of 2Rev.ed.
Libraries near you: WorldCat
Cover of: Strategy in Advertising
Strategy in Advertising: Matching Media and Messages to Markets and Motivations
August 1990, Passport Books
Paperback in English - 2nd edition
Libraries near you: WorldCat
Cover of: Strategy in Advertising
Strategy in Advertising: Matching Media and Messages to Markets and Motivation
March 1986, NTC/Contemporary Publishing Company
Hardcover in English - 2nd edition
Libraries near you: WorldCat
Cover of: Strategy in advertising
Strategy in advertising: matching media and messages to markets and motivation
1984, Crain Books
in English - 2nd ed.
Libraries near you: WorldCat
Cover of: Strategy in advertising.
Strategy in advertising.
1967, Harcourt, Brace & World
in English
Libraries near you: WorldCat

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Book Details

Edition Notes

Includes bibliographical references (p. 315-361) and index.

Published in
Lincolnwood, IL

Classifications

Dewey Decimal Class
659.1
Library of Congress
HF5821 .B53 1996, HF5821 .B53 1995, HF5821 .B53 1996eb

The Physical Object

Pagination
xxi, 374 p. ;
Number of pages
374

ID Numbers

Open Library
OL1279499M
Internet Archive
strategyinadvert0000boga
ISBN 10
0844230146
LCCN
95011297
OCLC/WorldCat
43476890
Library Thing
6940053
Goodreads
5292894

Source records

marc_openlibraries_sanfranciscopubliclibrary MARC record
Internet Archive item record
Library of Congress MARC record
marc_scms MARC record
marc_columbia MARC record

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History

Download catalog record: RDF / JSON
January 7, 2023 Edited by MARC Bot import existing book
August 25, 2020 Edited by ImportBot import existing book
February 28, 2020 Edited by MARC Bot remove fake subjects
July 14, 2017 Edited by Mek adding subject: Internet Archive Wishlist
December 10, 2009 Created by WorkBot add works page