An edition of Why is your name upside down?
(2015)
Why is your name upside down?
stories from a life in advertising
by David Oakley
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Don't do thing that people will remember. Do things that people will never forget. Like eating a fishing worm to make a point. Why is Your Name Upside Down? is a collection of hilariously entertaining stories from award-winning creative director David Oakley's adventures in advertising. For over 25 years, David has been creating provocative brand stories and experiences that people want to share. From starting his own agency with the biggest presidential campaign blunder in history to smashing a car with a giant muffin, David's stories are a rollicking good read.
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Previews available in: English
Subjects
Advertising executives, Biography, Advertising agencies, Anecdotes, Directeurs de la publicité, Biographies, Agences de publicitéPeople
David OakleyPlaces
United States, États-Unis| Edition | Availability |
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Why is your name upside down?: stories from a life in advertising
2015, Carmel Saybrook Publishing
in English
0990986519 9780990986515
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Book Details
Table of Contents
Foreword
Introduction
Part One: BooneOakley at the beginning
Bush v. Gore
The middle part
How we landed the big fish
Unfortunately ...
The curse of Celine Dion
There's always FOX
Ping-pong
Need a great ad? Just lie, a little ...
Crying on command
Part Two: How did I get here?
Camels under the tree
A nasty habit
Cold beer
The weather picture
The hustler
Grasshopper casserole
Out of order
T-shirt envy
Pathetic stick figures
Hershey rapper
Want to be a copywriter? Learn to spell
Part Three: To the big apple and back
Can I see your book?
Meeting the founders of Young & Rubicam
Your eyes never age
Are you serious?
Sneezing on Sydney
Gravel in the driveway
Taking credit
Why is your name upside down?
Tea ya later
What a difference a logo makes
Winning 100 grand
Knockout
Visa Las Vegas
Part Four: Constant craving
The best six-character tweet ever
Giving it away
If the colonel had our recipe, he'd be a general
Hit the biscuit
It's Bo time!
Afterword
Acknowledgments.
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| October 28, 2022 | Created by ImportBot | import new book |