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"When Joe Trippi signed on to manage Howard Dean's 2004 presidential campaign, the long shot candidate had 432 known supporters and $100,000 in the bank. Within a year, Trippi and his energetic but inexperienced team had transformed the most obscure horse in the field into a front-runner, creating a groundswell of 640,000 people and raising more money than any Democrat in history - more than fifty million dollars - mostly through donations of one hundred dollars or less." "This is the story of how Trippi's revolutionary use of the Internet and an impassioned, contagious desire to overthrow politics as usual grew into a national grassroots movement and changed the face of politics forever." "For those who thought the Dean campaign ended with a screaming speech in an Iowa ballroom, this book is a wake up call. Joe Trippi explains how - right now - Internet democracy is transforming every aspect of American life by evenly distributing power. He reveals innovations that are on the horizon, which companies are poised to became first-movers in this new era, and which are in danger of being left behind."--BOOK JACKET.
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Subjects
Wahlkampf, Information society, Internet, Verkiezingscampagnes, Internet in political campaigns, Aspect politique, Political aspects of Information society, Political aspects of Internet, Participation politique, Political aspects, Political participation, Biographies, Politische Beteiligung, Société informatisée, Technische vernieuwing, Technological innovations, Internet dans les campagnes électorales, Conseillers politiques, Political campaigns, Politieke communicatie, Innovations, Nonfiction, Political consultants, Politics, Technology, Biography, Campagnes électorales, United states, politics and government, 21st century, Business communicationPeople
Joe TrippiPlaces
United StatesShowing 9 featured editions. View all 9 editions?
Book Details
First Sentence
"I WAS BORN right when everything started going to hell."
Edition Notes
Includes bibliographical references and index.
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Work Description
When Joe Trippi signed on to manage Howard Dean's 2004 presidential campaign, the long-shot candidate had 432 known supporters and $100,000 in the bank. Within a year the most obscure horse in the field was the front-runner, with $50 million in the campaign till, thanks to Trippi and his team. The Revolution Will Not Be Televised is the incredible story of how Joe Trippi's revolutionary use of the Internet forever changed politics as we know it. Trippi's memoir cum manifesto offers a blueprint for engaging Americans in real dialogue—and is an instruction manual for how businesspeople, government leaders, and anyone else can make use of democracy. In a new afterword, Trippi reviews how these lessons have influenced the 2008 campaign, a race marked by higher voter interest than any other in recent history.
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