An edition of International marketing strategy
(1999)
International Marketing Strategy
Analysis, Development and Implementation
2nd edition
by Isobel Doole and Robin Lowe
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This text looks at context, techniques and strategies involved in successful international marketing. It sets out to provide a good balance of the theory and implementation behind international marketing.
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Previews available in: English
| Edition | Availability |
|---|---|
1
International Marketing Strategy: Analysis, Development and Implementation
2025, Cengage Learning
in English
1473795931 9781473795938
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2
International Marketing Strategy: Analysis, Development and Implementation
2022, Cengage Learning
in English
1473778697 9781473778696
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3
International Marketing Strategy: Analysis, Development and Implementation
2019, International Thomson Business Press
in English
1473758742 9781473758742
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4
International Marketing Strategy: Analysis, Development and Implementation
2016, Cengage Learning
in English
1473723701 9781473723702
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5
International Marketing Strategy: Analysis, Development and Implementation
April 22, 1999, Intl Thomson Business Press
Paperback
in English
- 2nd edition
1861524722 9781861524720
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| August 13, 2022 | Edited by ImportBot | import existing book |
| October 6, 2021 | Edited by ImportBot | import existing book |
| August 16, 2021 | Created by MARC Bot | import existing book |