Mass communication in the global age

2nd ed.
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Last edited by ImportBot
January 24, 2021 | History

Mass communication in the global age

2nd ed.
  • 0 Ratings
  • 1 Want to read
  • 0 Currently reading
  • 0 Have read

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Publish Date
Publisher
Vision Press
Language
English
Pages
413

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Previews available in: English

Edition Availability
Cover of: Mass communication in the global age
Mass communication in the global age
2007, Vision Press
in English - 2nd ed.
Cover of: Mass Communication in the Global Age
Mass Communication in the Global Age
Publisher unknown
Paperback

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Book Details


Table of Contents

1. Mass communication : yesterday, today, tomorrow
2. History : providing answers to today's problems
3. Law of mass communication : balancing freedom with responsibility
4. The information function : mediating reality
5. Economics : the political economy of the American media
6. Mass communication and politics : the media's role in a democracy
7. Books : oldest mass medium thriving in a high-tech age
8. Newspapers : medium of the past, present, and future
9. Magazines : from print to the digital world and beyond
10. Public relations : building relationships, bringing about change
11. Advertising : social institution in the American marketplace
12. Motion pictures : entertainment for the masses
13. Music : recordings for the masses
14. Radio : the electronic revolution of mass communication
15. Television : the medium that transformed society
16. New technologies : the digital world and beyond
17. The media and government : uneasy relationship in the American democracy
18. Media and society : influencing the way audiences see life
19. Media effects : a question of responsibility
20. Ethics : bringing good or bad days to media
21. Communication research : the scientific study of media
22. Communication theory : how we understand media's processes and effects
23. International communication : media systems and issues in the global metropolis.

Edition Notes

"Your guide to becoming an intelligent consumer of mass communication and to planning a career."--Cover.

Previous edition: 2004.

Includes bibliographical references and index.

Published in
Northport, Ala

Classifications

Dewey Decimal Class
302.2

The Physical Object

Pagination
xii, 413 pages
Number of pages
413

ID Numbers

Open Library
OL37756064M
Internet Archive
masscommunicatio0000unse_h6x8
ISBN 10
1885219318
ISBN 13
9781885219312
OCLC/WorldCat
271411250

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January 24, 2021 Created by ImportBot import existing book