An edition of How to win the Hispanic gold rush
(2003)
How to Win The Hispanic Gold RushTM
Critical Cultural, Demographic, Marketing, and Motivational Factors
by Francisco J. Valle and Judy M. Mandel
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How to Win The Hispanic Gold RushTM: Critical Cultural, Demographic, Marketing, and Motivational Factors
October 8, 2003, iUniverse, Inc.
in English
0595287298 9780595287291
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Book Details
First Sentence
"There are three reasons why many U.S. businesses from small companies to big multinational corporations have experienced only limited success in marketing to Hispanics."
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| January 23, 2021 | Created by ImportBot | import existing book |