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YOU HAVE NOTHING TO FEAR BUT FEAR ITSELF.
In 2003, a Home Office report stated that 68 British children have been abducted that year by a stranger. With 11.4 million children under 16 living in the UK, that works out to a risk of one in 167,647.158 people in Britain have died from the human variation of mad cow disease yet 12,000 Britons are killed each year by flu and related complications.
In the tradition of Malcolm Gladwell, Dan Gardner explores a new way of thinking about the decisions we make.We are the safest and healthiest human beings who ever lived, and yet irrational fear of the risk we face in everyday life is growing, with deadly consequences — such as the 1,595 Americans killed when they made the mistake of switching from planes to cars after September 11. In part, this irrationality is caused by those who promote fear for their own gain — including politicians, activists and the media. Culture also matters. But a more fundamental cause is human psychology.
Working with risk science pioneer Paul Slovic, author Dan Gardner sets out to explain in a compulsively readable fashion just how we make our decisions and run our lives. We learn that the brain has not one but two systems for analyzing risk. One is primitive, unconscious, and intuitive. The other is conscious and rational. The two systems often agree, but occasionally they come to very different conclusions. When that happens, we can find ourselves worrying about what the statistics tell us is a trivial threat — terrorism, child abduction, cancer caused by chemical pollution — or shrugging off serious risks like obesity and smoking.
Gladwell told us about the black box of our brains; Gardner takes us inside, helping us to understand how to deconstruct the information we're bombarded with and respond more logically and adaptively to our world. Risk is cutting-edge reading.
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Subjects
Nonfiction, Science, Fear, Psychology, RiskShowing 6 featured editions. View all 6 editions?
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Risk: Why We Fear the Things We Shouldn't -- and Put Ourselves in Greater Danger
2015-09-29, Emblem Editions
0771036892 9780771036897
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Risk: the science and politics of fear
2008, McClelland & Stewart
in English
0771032994 9780771032998
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Risk: the science and politics of fear
2008, Virgin, Ebury Publishing
in English
1905264151 9781905264155
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6
Risk: the science and politics of fear
2008, McClelland & Stewart
in English
0771032994 9780771032998
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Book Details
Edition Notes
Includes index.
Includes bibliographical references: 372-375.
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- Created November 23, 2009
- 2 revisions
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July 31, 2019 | Edited by MARC Bot | associate edition with work OL9914964W |
November 23, 2009 | Created by ImportBot | Imported from Library of Congress MARC record |