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Previews available in: English
Subjects
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1
Business: a changing world
2014, McGraw-Hill Ryerson
in English
- Fifth Canadian edition.
0071338837 9780071338837
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Book Details
Table of Contents
The dynamics of business and economics
Business ethics and social responsibility
Business in a borderless world
Options for organizing business
Small business entrepreneurship and franchising
The nature of management
Organization, teamwork, and communication
Managing service and manufacturing operations
Motivating the workforce
Managing human resources
Customer-driven marketing
Dimensions of marketing strategy
Digital marketing and social networking
Accounting and financial statements
Money and the financial system
Financial management and securities markets.
Edition Notes
Includes bibliographical references (pages EN-1-EN-30) and index.
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