An edition of Better Business
(2011)
Better business
Canadian ed.
by Mary Anne Poatsy, Kendall Martin, and Michael R. Solomon
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Book Details
Table of Contents
1. Business fundamentals
2. Economics and banking
3. Legal, ethical, and responsible business
4. Global business
5. Entrepreneurship, small business, and new venture creation
6. Business management and organization
7. Motivation, leadership, and teamwork
8. Human resource management
9. Business technology
10. Operations management : goods and services
11. Marketing and consumer behaviour
12. Marketing mix : product, price, promotion, and place
13. Financial management and accounting
Edition Notes
Includes bibliographical references and index.
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| January 14, 2023 | Edited by ImportBot | import existing book |
| August 25, 2020 | Created by ImportBot | import new book |