Der österreichische Werbefilm Die Genese eines Genres von seinen Anfängen bis 1938

Der österreichische Werbefilm Die Genese eine ...
Karin Moser, Karin Moser
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Last edited by MARC Bot
July 21, 2020 | History

Der österreichische Werbefilm Die Genese eines Genres von seinen Anfängen bis 1938

Filmed commercials are part of the culture of remembrance and of corporate and film history. When did this form of advertising begin? Who were the first sponsors and were advertising films made differently at that time than now? The monograph addresses these questions using the example of Austria. Starting from the early period of cinematography, it researches the development and establishment of the genre of the commercial in Austria until 1938.

Publisher
De Gruyter
Language
German
Pages
307

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Edition Availability
Cover of: Der österreichische Werbefilm Die Genese eines Genres von seinen Anfängen bis 1938
Der österreichische Werbefilm Die Genese eines Genres von seinen Anfängen bis 1938
Publish date unknown, De Gruyter
in German

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Book Details


Edition Notes

German.

Published in
Berlin/Boston

The Physical Object

Pagination
307
Number of pages
307

ID Numbers

Open Library
OL28353192M
ISBN 13
9783110622300, 9783110618969, 9783110619140

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July 21, 2020 Created by MARC Bot import new book