How to conduct surveys
a step-by-step guide
by Arlene Fink
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"The Fifth Edition of the best-selling How to Conduct Surveys guides readers through the process of developing their own rigorous surveys and evaluating the credibility of surveys created by others. Offering practical, step-by-step advice and written in the same clear and accessible style as her other works, author Arlene Fink centers her guidance on choosing the appropriate type of survey, writing survey questions and responses, formatting the survey, deciding on the characteristics and numbers of respondents to include, determining the frequency of surveying respondents, and analyzing and reporting the results. The Fifth Edition pays particular attention to the internet and online surveys, considering best practices and techniques for developing a thorough and effective survey."--Publisher.
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| Edition | Availability |
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How to conduct surveys: a step-by-step guide
2013, SAGE Publications
in English
- 5th ed.
1452203873 9781452203874
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Includes bibliographical references and index.
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| February 14, 2020 | Edited by ImportBot | import existing book |
| December 13, 2019 | Created by MARC Bot | import new book |